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More and more people are using social media to follow companies and brands, talk about them and decide to buy their products or services. The role of social media in marketing continues to grow and will continue to exist. It finally seems to follow a more traditional sales tool.
Education and formation
You or your staff may not be careful enough to use the network safely. The only solution in this situation is education and training.
There are structured social media education programs that provide training on how to use certain tools and how you can do so safely. It is available in different formats, from short guides to webinars.
You can find the right program for your business and financial resources through Google.
Malicious links are a common way to compromise the account. Attention is best, especially if the link leads to a page that asks for a username and password.
So, the fundamental part of this education program is training on how to recognize suspicious messages, emails or links that can act as a gateway to your system for hackers.
In addition to increasing basic security, this program can also help improve the overall performance of social media campaigns. Indeed, many of them offer training on more advanced aspects of social media such as attracting new customers.
If you and your staff share activities on social media, you are more likely to share your account and password. The more accounts you have, the more passwords will be distributed.
Complex passwords can be difficult to remember, especially if certain passwords are used. You can reduce the number of passwords used by staff by ensuring that they access your company account using the same username and password as they use their company email account .
It has the added benefit that if employees leave, their access to all media companies can be disabled in an instant. Dissatisfied employees can wreak havoc on your social media account if there is still access.
Centralized social media control
Most people and businesses, even small ones, will have many accounts on various networks, such as linked, Twitter, Facebook, etc.
Maintaining control of multiple accounts can be difficult and time-consuming, especially if your business includes many people involved in tweeting and posting updates.
The first thing you need to do is audit all of your accounts and find out who manages them and who has access to them. Then you can close an account you don’t need and deauthorize the remaining account from the employee who doesn’t need it.
Nowadays, social networks are appreciated by everyone. Not just a lifestyle, more than that, social media is also used as a business opportunity. For this reason, it is very important to maintain the security of your social media accounts so that they are not attacked by hackers.
Hackers can take control of accounts and send links containing malware to connected social media contacts. Not only does this harm you, but it also impacts the people who connect with you on your social networks. Here are some ways to protect your social media accounts from being hacked, or you can check out securityhack.net and/or read this article carefully.
Understand how strong the security of your social media accounts is
Before creating an account on social networks, first understand the character of social networks. You can see reviews from some users who have used it, either through App Store or Play Store reviews. You can also see it from various user reviews through blogs or otherwise. If many complain, many judge it negatively, and from a less reliable developer, you should consider it.
Use strong and unique passwords
Make maximum use of several security options provided by social media accounts, such as two-step verification, enabling activity logging notifications on social media accounts, or using long and difficult letter combinations. Weak passwords are vulnerable to attacks such as brute force. We recommend that you use a password consisting of a random phrase longer than eight characters, including numbers, uppercase letters, lowercase letters, and special characters.
Remove access from unimportant apps
Granting access permissions to third-party apps can leak personal data of social media users, especially if the third-party app is hacked. You must be careful in choosing the third application. In addition, one should also remove access to applications that are not important, this is to avoid unwanted bad things.
Ignore suspicious links
Besides being stuck on browsers and websites, phishing traps are also often delivered via inboxes via links on social networks. This is done by hackers to gain access to target’s social media accounts. You should watch out for any suspicious links that come in. Feel free to ignore messages that you consider suspicious.
Do not readily give account login details to anyone
We recommend that you keep your social media account credentials confidential to avoid unwanted incidents. Even with close friends or relatives, you should be careful and vigilant if someone asks you for login details. You may feel safe with a social media account logged into your device, but it’s not necessarily safe if the social media account is logged in on another device to which you give access to login credentials.
Make sure that every time you log in, select the “do not save password” option and delete the login history when logging into an account on another device
It sounds trivial, but it’s important to remember. If you happen to be forced to access social media from another device, it is important to always select the “do not save password” option from the available options. This must be done so that when the social network link is reopened, it does not automatically log into your account.
But don’t just log out, make sure to delete the login history as well. Because with just a login history, hackers can also use it to figure out the victim’s user and password, like the session hijacking technique that uses the history cache on the browser.